From Gucci to Versace: the third day of Milan Fashion Week was dedicated to the shows of the 90s

It’s official: the ’90s are having a major moment at Milan Fashion Week for the spring/summer 2024 season. On Wednesday at the Fendi show, Kim Jones cited the brand’s spring/summer 1999 collection designed by Karl Lagerfeld, and on Thursday at the Tom Ford show, Peter Hawkings took example from the Gucci spring/summer 1996 collection designed by Tom Ford. And on Friday, the dive into the archive continued as Donatella Versace took her late brother Gianni Versace’s fall-winter 1995 collection as a starting point for thinking about what defines modern femininity. References to ’90s style and pop culture were everywhere on the runways, from Tod’s and Lorenzo Serafini’s Philosophy to Sabato De Sarno’s hotly anticipated debut at Gucci.

First row:

Milan, Italy, September 22 Julia Roberts was seen wearing Gucci again during Milan Fashion Week on September 22, 2023.

Julia Roberts attended the Gucci SS24 show.

Vittorio Zunino Celotto/Getty Images for Gucci
Milan, Italy, September 22 Jessica Chastain is seen again walking the Gucci show during Milan Fashion Week on September 22, 2023.

Jessica Chastain attended the Gucci SS24 show.

Vittorio Zunino Celotto/Getty Images for Gucci

Serious question: are there any movie stars who… note in Milan this week? Julia Roberts, Jessica Chastain, Ryan Gosling, Daisy Edgar-Jones, Paul Mescal, Jodie Comer, Jodie Turner-Smith, Gabrielle Union and Juno Temple all showed up to support De Sarno’s debut.

Milan, Italy, September 22 Kendall Jenner and bad buddy are spotted wearing Gucci again during Milan Fashion Week on September 22, 2023.  In Milan, Italy.  Photo by Jacopo M Rauleghetti.  Images for Gucci.

Kendall Jenner and Bad Bunny attended the Gucci SS24 show.

Jacopo M. Raule/Getty Images for Gucci
Gucci amphora, Gucci 224, Halle Bailey and DDG

Halle Bailey and DDG attended the Gucci SS24 show.

Saskia Lawax

Friday also happened to be Friends and Family Day at MFW. There were so many cute couples at Gucci FROW: Kendall Jenner and Bad Bunny, Grace Gummer and Mark Ronson (who produced the soundtrack), Julia Garner and Mark Foster, Halle Bailey and DDG. Chiara Ferragni and Fedez even brought Ferragni’s two sisters and mom to the show.

Pierpaolo Piccioli, Simone Caggia, Miranda the Dog, Kim Jones and Demi Moore attend the Versace Spring 2024 fashion show, September 22, 2023, Milan, Italy, photo: Swan Galletwwd, Getty Images

The Versace SS24 show was attended by Pierpaolo Piccioli, Simone Caggia, Miranda, Kim Jones, Demi Moore and Pilaf.

Swan Gallet/WWD via Getty Images

But by far our favorite Gucci FROW couple photo was Valentino creative director Pierpaolo Piccioli and his wife Simone Caggia with their photogenic rescue pup Miranda (after Priestley). Later that day, Miranda also joined Versace, where she sat comfortably on a bench while waiting for the show to begin. She now has her own Getty Images tag, “Miranda the Dog,” and has quickly become friends with her seatmate Pilaf, a Chihuahua owned by Demi Moore.

Note: Prior to his appointment at Gucci, De Sarno spent 14 years on the Valentino design team, most recently as fashion director. So how nice was it to see his former boss – and now imaginary rival – supporting him? Piccioli also attended FROW in Versace, this time joined by Fendi artistic director Kim Jones. More of this energy, please.

Casting:

Versace spring-summer 24, Kendall Jenner

Kendall Jenner opened the Versace SS24 show.

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Versace SS24, Claudia Schiffer

Claudia Schiffer closed the Versace SS24 show.

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Nobody makes star models like Versace. Kendall Jenner opened the SS24 show, Claudia Schiffer closed, and between them we spotted Gigi Hadid, Iris Lowe, Liu Wen and Precious Lee.

Versace SS24, Iris Lowe

Iris Lowe took part in the Versace SS24 show.

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Versace SS24, Natalia Bryant

Natalia Byant made her runway debut at the Versace SS24 show.

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Natalia Bryant, daughter of late basketball star Kobe Bryant and philanthropist Vanessa Bryant, made her runway debut. The 20-year-old was taking a break from classes (she’s studying film at the University of Southern California) and her mom was there to cheer her up.

Serendipity:

Philosophy of Lorenzo Serafini SS24

The Philosophy di Lorenzo Serafini SS24 collection was inspired by Sharon Stone’s wardrobe in the ’90s cult classic. The basic Instinct.

Courtesy of Lorenzo Serafini Philosophy.
Milan, Italy, September 22 Sharon Stone attends the Tod's fashion show during Milan Fashion Week, Women's Spring Summer 2024, September 22, 2023 in Milan, Italy, photo: Daniele Ventelliwireimage

Sharon Stone attended Tod’s SS24 show.

Daniele Venturelli/WireImage

Philosophy di Lorenzo Serafini’s deconstructed and lightweight tailoring in lightweight fabrics such as wool voile and cotton-linen blends was inspired by Sharon Stone’s wardrobe in the 1992 cult classic. The basic Instinct. Stone herself, by the way, two hours ago was sitting in the front row of Todd in a leather jumpsuit in the style of Catherine Tramell.

Last bow:

Todds ss24

Men’s look from Tod’s SS24 collection.

ALFONSO OF CATALAN

Walter Chiapponi took his final bow at Tod’s, showcasing one of his strongest collections in his four years as creative director of the Italian heritage label. For many Milanese designers this season, the point of contact was the minimalism of the 90s. He added softness to the traditional elements of a men’s tailoring wardrobe by cutting suits from very light, loose fabrics and adding generous pleats to the trousers.

Debut:

When Julia Roberts showed off her million-dollar smile in a tailored Bermuda short suit at De Sarno’s Gucci debut, you’d think it was borrowed from the wardrobe of another defining ’90s film: Pretty Woman (1990). There was plenty more from that decade on the runway, including several Tom Ford looks for Gucci—leggy silhouettes, figure-hugging camisoles, silky shirts unbuttoned to the navel, for example—but it was all refracted through the savvy mid-century lens that’s found today. . De Sarno appears to be a master of mix-ups: he can take the ’90s double thread of minimalist tailoring and overt sex appeal, add a new Rosso Ancora crimson color and some crystals inspired by the embellished clutches of the ’50s. – and the result is something that is fully felt in the moment.

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