Tom Brady joins Delta Air Lines

Delta Air Lines and Tom Brady announce an exciting partnership that brings Brady’s experience of teamwork and perseverance as Delta’s long-term strategic advisor to the aviation community. This unique alliance connects America’s most award-winning airline with one of the most iconic athletes in history, all dedicated to this philosophy.”keep climbing” Delta Airlines.

The partnership will include multiple elements that will allow Brady to engage in strategic initiatives with Delta employees, customers and other key stakeholders.

Delta CEO Ed Bastian noted that the partnership furthers the airline’s mission to connect the world and accelerate continuous improvement for its employees, customers and communities.

Key aspects of this collaboration include:

• Employees: Brady will collaborate to develop strategic training and teamwork tools for Delta’s more than 90,000 employees.

• Customers: Brady will support Delta’s brand image in certain marketing elements and customer relationships, consistent with the company’s “keep climbing” motto.

• Community: Brady’s work will support Delta’s efforts to positively impact the communities in which it operates, inspiring the airline’s next generation of community leaders.

Brady expressed his gratitude for joining the Delta family and his admiration for those who make air travel possible. In his first year, he will join the Delta organization and participate in “gain height” Topics such as overcoming adversity, performance, and perseverance are discussed.

This partnership brings together two leaders in their respective fields, adding an impressive addition to Delta’s portfolio of brand partners who share the same values ​​of integrity, teamwork and the desire to be the best in their fields. .