After Tiger Woods exit, Nike and Michael Jordan sever ties with PSG, citing Lionel Messi’s exit

Paris Saint-Germain is making headlines again, but for a different reason than you might expect. Nike are said to be ending their partnership with the French club after Kylian Mbappe transfer rumors hit the media spotlight. PSG’s Nike Jordan kits are hugely popular among fans and this development will be a crucial blow to top management. Interestingly, Lionel Messi key role In Nike’s decision.

Nike has decided to cut ties with Paris Saint-Germain following their split with golf icon Tiger Woods. Woods announced the end of his 27-year partnership with the sports giant in exciting fashion. With PSG and Tiger Woods gone, what’s next for Nike?

Paris Saint-Germain and Nike end five-year partnership with Lionel Messi and take action

Since Paris Saint-Germain and Nike signed their deal in September 2018, their partnership has been one of the most popular and profitable in sports entertainment. The resulting PSG-Jordan jerseys and sneakers were a huge hit! Following Neymar’s world-record transfer and the rise of Kylian Mbappe, the club became the talk of the town. They were expected to become a major force in Europe and the signing of Lionel Messi confirmed their place among Europe’s elite. However, the club’s performance has been declining recently, forcing Nike to cut off the partnership, according to Footmercato.

The departure of Messi and Neymar has led to a decline in market sales. Additionally, their poor performance at UCL didn’t help matters. With Kylian Mbappe being heavily linked to Real Madrid, the Parisian club are likely to be unable to capture the market to the same extent as before, which appears to have forced Nike to take action.

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