After a period of hiatus from the fashion world due to Lyme disease, Bella Hadid has officially returned to the scene with an advertising campaign featuring her in an unexpected futuristic look. Marc Jacobs transformed the 26-year-old model into a bald alien with the help of artificial intelligence in a series of images by Carlayne Jacobs dedicated to Heaven’s fall line, styled by Danielle Emerson. In the pictures, Bella Hadid poses next to android models and combines looks from the new collection with metal robotic armor.

The new Heaven by Marc Jacobs campaign focuses on the “Kiki Group,” a 2000s-inspired line of ready-to-wear and accessories that combines nostalgia with futuristic inspiration. As the name of the new collection suggests, Heaven’s Fall 2023 celebrates the iconic Kiki Boot, but goes even further by expanding the silhouette into an exclusive line consisting of tops, miniskirts and buckle bags. For the fall line, Marc Jacobs collaborated with New York-based artist Eri Wakiyama, known for her large-scale compositions and structures, as well as Linz Shelton, aka Cuffz by Linz, who relaunched her iconic Cuffz bag, which became popular in the 2000s. Paris Hilton’s heart.

The connection between Marc Jacobs, Bella Hadid and aliens is not limited to the new Heaven collection. Last year, on the occasion of the designer’s fashion show at the New York Public Library fall-winter 2022/2023, the top model took to the runway in an unexpected punk look, with profiled bangs, bleached eyebrows and a hairstyle shaved on the sides. . A beautiful look from Gigi Hadid’s sister, reminiscent of the sci-fi looks of Dune and Rooney Mara from Millennium, highlighting the versatility of the two top models.

Tags: Bella Hadid, Fashion, Marc Jacobs, fashion