Michael Jordan was happy when the Michigan Wolverines defeated the Washington Huskies 34-13 in the College Football Playoff National Championship Game. Is Jordan ecstatic that Michigan State has won the national championship again after 25 years? Well, there seem to be different reasons.
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Sharing a box with Jordan were Stephen A. Smith, Derek Jeter and Travis Scott. “His energy” was all smiles after Michigan won the tough battle. Jordan Brand has been affiliated with the University of Michigan football program since 2016. The University of Michigan signed an 11-year, $173.8 million deal with Air Jordan. So it’s clear who the six-time NBA champion is cheering for.
His brand also used Instagram to celebrate their wins. “From unfinished business to undefeated business. Congratulations to the University of Michigan on an undefeated season and a national championship. Hats off to the Jordan family for a winner,”
Jumpman23 page written for the Wolverines.advertise
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Michael Jordan, Stephen A. Smith, Derek Jeter and Travis Scott alone, the net worth of this national championship box is approximately $3.5 billion. pic.twitter.com/DUlNjTNwEi
— Front Desk Sports (@FOS) January 9, 2024
While the Jordan Brand has historically been basketball-centric, in recent years the Jordan family has included athletes and celebrities from all fields and genres. Signing with Michigan was his first foray onto the gridiron.
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In 2015, the Wolverines’ potential grew with the hiring of Jim Harbaugh (one of MJ’s former friends and Charles Barkley’s favorite football coach), which attracted Air Jordan’s attention. Harbaugh is most excited about working with Jumpman. Jordan Brand is the exclusive sponsor of the Wolverines’ signature blue and yellow gear. But who came up with the idea of cooperation?
“There’s a lot of good shoes and stuff.” My son Jay came up with the idea. He said, ‘There is no Jordan Football School. That’s great’,” Jim Harbaugh shared.
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The championship power is indeed on Michigan’s side. Yankees great, former Miami Marlins co-owner and five-time World Series champion Derek Jeter wore Wolverines gear. He attended the University of Michigan on a baseball scholarship, but when he received a professional offer, he ended up with the Yankees.
Coach Jim Harbaugh has the support of his brother, Baltimore Ravens head coach John Harbaugh. I surprised him by giving him a hug on the sidelines.
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Football analyst Desmond Howard praised the Jordan family for bringing star-studded support to the Wolverines. He claimed Jordan gave the program credibility in recruiting. What he said made sense, as the packed meeting proved.
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