Billionaire Michael Jordan’s business aura inspired $36 billion company’s image, 53-year-old CEO says

There are thousands of basketball players trying to imitate Michael Jordan. His impact cannot be measured in numbers because it is a difficult task. Jordan’s influence and influence transcended generations, and with the widespread success of his second career, it now transcends the boundaries of basketball.

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Taco Bell CEO Sean Tresvant recently spoke about the Chicago Bulls legend, saying how having a business blueprint like Jordan’s allows other entrepreneurs to dream big.

Tresvant was recently interviewed on the Entrepreneur YouTube channel, where he talked about his inspirations and frequent collaborators. He said, “We started thinking about the brand, the vision and how to take it forward as early as 10 months ago. “All great brands… have a really interesting story… it defines who they are . “ Tresvant mentioned Phil Knight selling sneakers from the back of the bus, and the Jordan logo not only inspires but also tells a story through their pieces. For the 53-year-old CEO of a $36 billion company, these stories have helped him build his brand over the years.

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