The actor is an avid fan of classic shows and has announced De Longhi’s Rivelia coffee machine will be featured again. In this episode, Brad Pitt gets behind the wheel of the precious despot Lancia Flaminia GT, one of the Italian brand’s most iconic models, with a Touring-designed chassis based on the Pininfarina coupe.
The ad features the work of Benett Miller, director of films such as Capote, Moneyball and Foxcatcher, and has two Oscar nominations for best director. Pitt is depicted in a Mediterranean setting that evokes the charm of Italian tradition and excellence. The video is suitable for a cafe in a universal language, as an emblem of a lifestyle. As you noted at the beginning of the Perfetto story, each chapter starring an actor revolves around a café tasting at a slow pace, like a homecoming to craftsmanship and a penchant for appreciating moments that only last.
Between us, we enjoy traveling and driving vehicles that convey my passion and make the most of my time. During his trip to Provence, where the action takes place in the French town of Tourist, the actor gets behind the wheel of a historical model such as the Lancia Flaminia GT convertible, a symbol of the “dolce life” and Italian glamor. from 60 years old.
The Flaminia GT Cabriolet was presented by Carrozeria Touring at the Geneva Salon in 1960 as a convertible of the iconic Flaminia. It became known four years ago, and its design, carried out in the hands of Pininfarina, has turned it into the best sedan in the world. Touring updated the body to create a two-seat Flaminia GT coupe, which served as the basis for the heavy-handed version Pitt shows in the video.
The first series of Flaminia GT Convertible was equipped with a 2.5-liter six-cylinder V engine capable of producing 119 horsepower, although its mechanicals were updated with the release of the Flaminia 3C GT Convertible 2.8, a version that increased power even further. 150 caballo. The market delivery price was 3,200,000 Italian lire. By the end of sales in 1968, 805 examples had been produced, becoming a symbol of elegance and open-air driving pleasure.
The campaign featuring Pitt marks the market launch of De’Longa’s latest innovation: Rivelia. A super-automatic coffee maker that makes exploring the world of coffee even easier with its Bean Switch system, which makes it easy to swap beans and try different coffees. The Rivelia campaign will be distributed through various media, including TV ads and social media content.