Brad Pitt Stars in De’Longhi’s National Coffee Day Campaign

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Hot. Cold. Ideal.

Brad Pitt celebrates National Coffee Day with De’Longhi’s new cold brew technology in Bennett Miller’s cinematic film, which features De’Longhi’s La Specialist Arte Evo and Eletta Explore coffees with cold brew machines.

Pitt, who has been a brand ambassador for the Italian espresso machine company since 2021, guides his daily activities throughout the film, inspired by his favorite habit of drinking coffee, which allows him to connect with the people around him.

“Each collaboration with Brad Pitt in our Perfetto campaign illustrates what our recent survey results shared with us: our coffee drinking habits are a treasured part of our day,” said Maria Colon, vice president of marketing and consumer experience at De’Longhi North America. in the statement. “As global leaders in espresso, we encourage consumers to take time for themselves to enjoy their deeply personal daily coffee rituals, which can now include cold brewing at home in addition to our existing fantastic hot espresso options.”

De’Longhi’s new cold brew products use efficient cold extraction technology to deliver fast, quality cold beer. Each automatic espresso machine extracts coffee beans at a low temperature for quality results.

“We are committed to simplifying the espresso and coffee experience while maintaining the quality of our products,” Mike Prager, CEO of De’Longhi Group North America, said in a statement. “With the growing popularity of cold brew and other iced beverages, we wanted to include even more features in our machines to meet consumer demand while maintaining our core competency in espresso.”

The Eletta Explore with Cold Extraction retails for $1,999.95 and the La Specialista Arte Evo retails for $749.95, both available on DeLonghi.com.