Say goodbye to Barbie: Bratz take revenge with a line inspired by the stars. First muse? Beauty entrepreneur Kylie Jenner has ‘downsized’ her most famous dresses.
Kylie Jenner and her mini Bratz, photo from bratz.com
Forget (at least for a while) about Barbie: Bratz they retaliate by joining forces with a special ally, a beauty blogger and entrepreneur. Kylie Jenner. The youngest of the Kardashian-Jenner sisters has teamed up with a popular toy brand for the first celebrity-inspired collection. So he was born Bratz x Kylie: Six miniature dolls featuring Bratz’s most famous influencer looks, from Met Gala gowns to Mugler’s diamond crown.
The timing of this commercial collaboration can’t be accidental: after the pink wave of Barbies hit us this year, the “other” dolls are back to bring back the scene. The Polly Pocket film was first announced (with Lily Collins starring) and now Bratz announces the very first line of dolls with faces and facial features of the stars. An operation very similar to what Mattel did with Barbie: for decades, Barbie has paid homage to many famous characters with special dolls. The astronaut is on a long list Samantha Cristoforetti, Queen Elizabeth II and even Chiara Ferragni. The Bratz brand was born 22 years ago and immediately competed with Barbie, chasing her on the podium of the best-selling toys. Chloe, Sasha, Jade and Yasmine – these are the names of the original dolls – they conquered the market with their unnatural proportions and fashionable clothes that expressed a very rough and modern attitude.
Kylie Jenner and Bratz collaboration
Bratz’s first known name is beauty entrepreneur Kylie Jenner, who recently came into the spotlight for her plastic surgery confession. In a press release, Kylie Jenner said:I have been a Bratz fan since childhood and have always wanted my own Bratz doll.!” Now she has six of them, faithfully repeating her most famous looks to the smallest detail: one in a purple Versace dress, which she showed at the Met Gala 2019, the other in a wedding dress with an Off-White cap, which she wore at the Met Gala 2022. also black a dress worn to pay homage to Thierry Mugler and a vinyl-effect mini dress. The mini dolls are even smaller than regular Bratz dolls and are already on sale on the official website for $9.99. Will they also be reduced in Italy?
Sheer mesh jumpsuit and biting boots: Kylie Jenner’s “office” look