J Balvin x Air Jordan 3 Medellín Sunset, the hottest sneakers of 2023

After what seems like an eternity (about five or six months in the world) sports shoes), this J Balvin x Air Jordan 3 “Medellin Sunset” Finally they came.

This watch is a collaboration with the Prince of Reggae himself, not only to celebrate the 35th birthday of the Prince of Reggae One of the best Air Jordans Throughout the story, it is also a love letter to my hometown. J.Barvin.

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The classic Jordan silhouette gets a new look with J Balvin embellishments.

Wearing an all-leather outfit, Balvin performs the third look Michael Jordan It comes in a Creamy White tone with contrasting Yellow accents throughout the upper.panel elephant print of AJ3 Featuring front, rear and underfoot, the midsole is lined with translucent star-speckled rubber outsole injected Nike Air Technology for added comfort and cushioning.

But that’s not all, as the colorful badge on the heel deserves special mention, inspired by the impressive sunset Medellin (a beautiful detail! We know), where he was born Jose Alvaro Osorio Balvin, in colors ranging from purple to yellow, and adorned with the Colombian’s signature smile and radiant eyes. This gradient effect also extends to custom templates and shoeboxes.

Winning combination

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A clean model, but full of flow.

This is not the first cooperation between the two parties J.Barvin and Jordan. In 2020, the two launched Air Jordan 1 High OG “Color and Vibration” – A colorful model, become one of them The coolest Air Jordan 1 We’ve seen this recently and continue with some cloud-inspired AJ2 launches in 2022 ( Air Jordan 2 Retro “J Balvin”).

And, well, while the trend of releases seems to clearly indicate J’s desire to revisit every silhouette Jordanthere are rumors that the party has more plans, involving a third silhouette of Her Majesty the Queen, and the launch of J Balvin x Air Jordan 3 “Rio”It’s a black model with orange trim and an elephant print, which she wanted to pay tribute to her 2-year-old son, Río Jr.

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The performers of “Mi Gente” are among the most important representatives of Latin American urban music, however, Balvin not only shine in chart His creative genius in musical theater and beyond has earned him global recognition, with many brands seeking collaborations with him. The fashion world is no exception, with brands such as Guess, GEF and BAPE among its most prominent alliances.

With such a record, it is foreseeable that sneaker universe I’ll look back at this genuine product king of styleexist Nike The brand finally trusted him to give life to one of the greatest. cool Today – why not? , to offset Adidas’ signing of Bad Bunny -.

How much does the J Balvin x Air Jordan 3 “Medellín Sunset” cost? When will it be released?

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What’s special about this shoe is the heel.

this J Balvin x Air Jordan 3 “Medellin Sunset” will be NikeSnkrs app and in select stores globally from September 23, and will be accompanied by a full range of unisex apparel, including leather vests and knitted jackets.

It’s priced at an estimated $250, which is a bit pricey, but that doesn’t stop it from becoming a bestseller.

Article originally published in British GQ magazine.

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