Kendall Jenner for L’Oréal Paris: here are the first images
Kendall Jenner can trace back her earliest beauty memories to when she was rummaging through her mother – Kris’s makeup drawers as a child – and watching the Kardashian matriarch get ready to go out. Although Kendall’s personal journey to self-acceptance hasn’t been without its twists and turns., at 27 he finally realized his worth. Therefore, she fits the role of the new face of L’Oréal Paris.
“L’Oréal Paris is honored to announce our partnership with one of the most powerful women in the world,” she says. Delphine Viguier-Ovasse, global brand president of L’Oréal Paris, “represents a new milestone in our mission to empower every woman around the world. At any other time, Kendall Jenner might have been as successful as she is now, but her value, choice, and image could be determined or even controlled by others. But no one defines Kendall Jenner other than Kendall Jenner.. He is the epitome of everything Gen-Z stands for.”
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The model will not only be a spokesperson for the House making contact with a younger audience, but will also be the protagonist of campaigns for the brand’s upcoming releases such as the highly anticipated Flawless Matte Lipstick. “I am honored to be part of a new sisterhood of strong and powerful women and to be able to say these iconic words: “I am worthy,” said Kendall.
Kendall Jenner and L’Oréal Paris: a passion born many years ago
A lifelong fan of the brand, the model remembers using almost every version of L’Oréal shampoo as a child, but today her favorite product is L’Oréal shampoo. foundationespeciallyUnmistakable fresh clothes. Years after the children’s bathing rituals, she says: “Being part of the L’Oréal Paris family and being able to embody everything that the brand stands for is a real game changer.”
This article was previously published by Vogue.co.uk