Lionel Messi, starring role as a substitute in La Paz against Bolivia… and the iPhone 15 launch event in California

Lionel Messi He did not take part in the national team’s 3-0 win over Bolivia in La Paz yesterday. Muscle discomfort kept him on the bench. Even so, the national team captain caught the eye for much of the game, sitting on the bench wearing his team’s overalls. Even when he doesn’t set foot on the pitch’s grass, he still attracts cameras, and what’s unusual about this case is that he’s also the protagonist of another international event taking place 8,200 kilometers away: iPhone 15 display.

When showing off the four new iPhone 15 models, Apple emphasized that all four models have “dynamic island

”, a feature introduced last year for the iPhone 14 Pro and Pro Max, Now available for all models this year. The dynamic island replaces the classic notch or tab at the top edge of the iPhone screen since the iPhone X and makes room for the biometric sensor the phone uses to recognize the user’s face (Face ID). In the iPhone 14 Pro and Pro Max, the notch has been moved inside the screen and is surrounded by the screen; Android phones have a similar punch hole, but only for the front camera.

Apple calls this rectangular perforation a “dynamic island,” and it interacts with surrounding pixels, turning them off when necessary to make them appear larger and more interactive. For example, view all types of notifications. One example of the company’s choice yesterday was to inform about Lionel Messi’s goals for Inter Miami via dynamic island notifications, a choice that did not go unnoticed by fans of the Rosario star .

Apple has the broadcast license for all MLS (American Soccer League Messi has played in since July this year) games, You can only see them if you subscribe to its streaming service Apple TV+, The arrival of the former Paris Saint-Germain and Barcelona footballer has had a clear positive impact: MLS season tickets are already registered Over 110,000 new subscriptions On July 21 in the United States, the Argentinian wore a pink jersey in his first game with the team. miami inter milan, That’s up from 6,143 the day before, according to subscription analytics firm Antenna. The increase is greater than the day MLS season tickets go on sale and the opening day of the season.

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