socks are inextricably linked with sports world, which has made them a useful and recognizable accessory: think white terry socks in tennis, knee-highs in dance, or knee-high socks in football. The world of sports began to expand more and more in the 80s and so did games: There are many brands that have started dedicating themselves to athleisure Socks are the perfect marketing option to convey brand identity Through logos, graphics or colors.
This is the undeniable mark of the new Games lady diana: It’s impossible not to remember his famous look composed of hoodies, biker shorts and white terry socks over the anklerecently acquired Hailey Bieber For the Vogue Paris shoot. Sports is also a central subject in American colleges, from which it derives Typical “preppy” style of school uniform: shirt, pleated skirt and socks with moccasins. However socks, despite their great response to sportswear and school uniforms, are still bound by very strict rules to enter the beauty code of fashion. A revolution would be needed.
Ugly is intellectual, nod to ugly-chic
The ugly is provocation and, as Umberto Eco confirms in “History of Ugly”, it asserted itself in the artistic realm in the early 1900s to fix boring bourgeois codes and denigrate the user. in fashion, almost a century later, it is miuccia prada To revolutionize the concept of “good taste” with the spring/summer 1996 collection. In the world of fashion, locked in a golden (and beautiful) cage, Prada presents a collection that coined the term “ugly chic”Ironic and serious at the same time, frivolous and intellectual, composed of suits in dull colors that recall the patterns of tapestries of the 60’s and Manly socks worn with platform sandals. This is how socks are introduced into the fashion world and gradually, first by insiders and celebrities and then by the general public, they are shown with the most diverse models of shoes, and are no longer hidden.
socks in the spring/summer 2023 collection
The trend already in place last fall/winter continues in the spring/summer 2023 collections: Socks, of various sizes, materials, colors, make their entrance on the catwalk. Miu Miu takes the iconic mid-calf shape with ribs and pairs them with penny loafers that bring back the preppy look of school uniforms, while for Cecilie Bahnsen the socks are black and flared out sneakers combined with a light tulle dress Are. Etro chooses fabric colors over socks that he associates with ’70s platform mules, while Chanel and Copernici bring knee-jerk Parisians back to the catwalk.
how to wear them The different options we recommend
Easy to wear and elevated to status symbol by celebritiesHailey Bieber wears them with chunky loafers, bella hadid Switch from the classic sportswear combination to a combo of midi skirt with knee socks and Nikes, camille charriere He glimpses them through his wellington boots. There’s no right or wrong way to wear socks, we encourage you to get creative. may be an idea match clothing patterns or colors to socksor to play with different textures and materials In the layering of looks, ribbed socks lend themselves very well to a depth effect, the white sock, as we know, is universal and can prove interesting to give a sporty touch to an elegant look. If the idea of showing socks isn’t your thing, one idea might be to pair them with the shoes and just let the contrasting uppers show through.
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