A new advertisement on the streets of Baroque. After recording an advertisement for the new electric Fiat 600, which doubled the testimonials of Lecce in recent days Leonardo Dicaprio, Lecce hosts the set for a new advertising campaign. This time to choose the beauties of the capital of Salento Maserati filming a commercialWhich will start recording pictures for the launch of the new Maserati MC20 on Friday.
The ad direction has been assigned to the Emilian carmaker. Türkiye for the director Farzan Ozpetek, who has already set two of his most successful films in Lecce – “Mine Vaganti” in 2010 and “Fasten Your Belt” in 2014 – and for whom he has never hidden his “love”. An intimate relationship between Ozpetek and the city, which also granted him honorary citizenship in 2010.
The backdrop of the new Maserati, a racing car costing around 300,000 euros, will apparently once again be Piazza Duomo and Politema Greco, but filming will also go on along Porta Napoli, Teatro dei Teatini and Via XXV Luglio, the avenue that runs through the prefecture and With municipal villas.
In recent times, other car manufacturers have chosen the city of Lecce to shoot their advertisements, such as BMW and Alfa Romeo.
