Meta pays Tom Brady millions to use images in artificial intelligence

  • At least 44% of companies that implemented artificial intelligence reported a reduction in business costs.

  • It is estimated that nearly nine out of 10 organizations believe that artificial intelligence will bring them some advantages.

  • It is reported that 54% of executives said that artificial intelligence has improved their company’s productivity.

The use of artificial intelligence (AI) has become popular, especially among brands belonging to the technology sector. Now, a report suggests Meta is reaching out to people including former NFL player Tom Brady, rapper Snoop Dogg, former reality star Paris Hilton and TikTok High-profile celebrities, including influencer Charli D’Amelio, are paying millions of dollars to have her image used in fictional artificial intelligence chatbots.

According to Statista data, its scale will be close to US$120 billion in 2022 and is expected to be close to US$1.6 trillion in 2030.

Experts emphasize that this growth is mainly due to the software field, but it turns out that the software field is the field that generates the most revenue in the field of artificial intelligence.

Additional data from Zippia shows that 79% of business leaders believe the adoption of AI will help increase their organization’s revenue.

Meta pays Tom Brady and Snoop Dogg millions

A new report details that Facebook’s parent company paid one top creator approximately $5 million over two years in exchange for six hours of work in the studio.

All of this was reported by technology news site The Information, which highlighted that Meta, which also owns WhatsApp and Instagram, was determined to attract big names to sign up, paying more than $1 million to license each celebrity. How they appear in these environments.

Additionally, the report cited a person familiar with the matter as saying that other deals with top creators are in a similar price range and that the deals are non-exclusive, meaning stars can purchase their likeness with other related products, if you so choose.

A company spokesperson told professional media: “We shared some plans at Meta Connect that will bring creators’ artificial intelligence experiences to our platform in the future.”

It’s worth mentioning that at a developer conference last week, Meta CEO Mark Zuckerberg unveiled an artificial intelligence personal assistant that people can interact with using any of Meta’s messaging apps. There are self-proclaimed “funnier” AI characters, like “Max, the sous chef,” who helps you come up with dinner ideas, or Lily, “a personal editor and writing partner.”

The bot answers questions and engages in real-time conversations with the user based on the character’s personality.

“Advances in artificial intelligence allow us to create different AI roles to help us do different things,” Zuckerberg told developers attending the annual Connect conference.

Meta isn’t the only company investing in AI applications and even connecting with celebrities. Almost the entire tech sector has incorporated this technology into their processes in their quest to continue conquering users.

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