Millionaire rapper turned fan, Michael Jordan memorabilia leaves him speechless

Jordan Brand’s creative efforts to promote and reach a wider audience are very interesting. The multi-billion company decided to open a premium store, “Jordan Flying World”Designed for avid fans of the 2022 Milan Chicago Bulls legend. The store has some exclusive products from Michael Jordan, which is motivated by sales and is also considered a museum that fans can enjoy.

Following the success in Milan, Flying World also opens in Japan. Surprisingly, 48-year-old American rapper Taboo Nawasha shared some insights into the store via his Instagram.

World of Flight in Japan opens in March 2023. Nike’s website provides detailed information on the items sold at the store. However, the visual presentation is something fans always enjoy seeing. Taboo shared a video of himself at the store and said: “That’s what you are. All around the world, you can see these unique Jordan shoes… Japan Flying World“.

In the video, Taboo shows off Jordan’s famous Chicago jersey and all-white Jordan sneakers. There are also several iconic photos of the six-time champion from the 1990s, which are definitely worth a look for NBA fans.

What are some amazing customer-friendly features of World of Flight?

According to information on Nike’s website about World of Flight, the store will feature “First-class Jordan products, customization station, Nike member SNKRS pick-up and drop-off service“ Most importantly, they also have a “Content Creation Studio” Serving customers is the unique selling point of these specialty stores. Nike is also supporting small-scale and local artists through this initiative, displaying their Jordan designs in these stores.

This flying world is located in Shibuya, Japan, covering an area of ​​approximately 9,200 square meters. foot. The stores also have workshops where customers are introduced to different aspects of shoemaking.Returning to the content studio, Nike believes it will be the perfect place “Filming unboxings and reviews, and creating content to share through their social accounts.”

Considering the craze and fan following of online influencers on social media, this was a great idea for the brand. They make the job of content creators easier by adding a platform with aesthetics and more features to reach a larger audience.

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It looks like we’ll be seeing more of these stores around the world soon. What are your thoughts on this?