Read the script that tells the story of how Nike attracted Michael Jordan

Deadline’s “Reading the Scripts” series spotlighting the year’s most buzzed-about scripts continues with debutant Alex Convery penning the Ben Affleck-directed production Air.

do you know Michael Jordan Earning $400 million a year in passive income due to the percentage he gets from selling Air Jordans?To understand how this happened, we have to go back to the 1980s and the campus of famous sneaker brand Nike, where Sonny Vaccaro (Matt Damon) is a bold sneaker salesman who ambitiously seeks to sign Jordan, arguably the most game-changing sports figure of all time.

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Affleck plays the role of Nike co-founder Phil Knight, who focuses on Nike’s unlikely bid to land Jordan. While this seemed an impossible feat at the time, it ultimately led to the most influential partnership between sports brands and athletes, turning the global sneaker industry into a multi-billion dollar business.

Convery said in Deadline’s recent “Contender Movie: Los Angeles” that the key to cracking the script was focusing on the journey of Damon’s Vaccaro, who, he said, was never fully given in real life. recognized. Help land in Jordan.

“If you can make the audience care about the character, they’ll forget they know the ending,” Convery said. “Argo are similar. Titanic, you know how this is going to end, but you care about Jack and Rose. “

Also starring Viola Davis, Chris Messina, Chris Tucker, Jason Bateman and Julius Tennon Air, which premiered at SXSW in March and premiered in popular theaters via MGM in April before streaming on Amazon’s Prime Video. It comes from Amazon Studios, Skydance Sports and Mandalay Pictures.

Click below to read the script.

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