The philosophy of this Rare Beauty is based on offering a fun and special experience to its consumers, without advancing the standards of beauty are common in the world of fashion
The market for the collection of beauty products, which are associated with the name of the person is too saturated and, as a result, a good advertisement can make a big difference when it’s time to focus on the business that you founded Lady Gaga, Kylie Jenner, Kim Kardashian’s or Millie Bobby Brown, among others.
Better Also it was the last one to announce that it has created a line of make-up call ‘Rare Beauty’, in reference to the title of their last album, and now he made an appeal to all his fans to participate in a contest that will choose the players for your next marketing campaign.
Those who are interested are advised to submit their application before the 1st of march, accompanied by a short text explaining what makes you unique, and your color IQ: a four-digit code that is used by the employees of the stores in the color of the year, to identify the skin tone of each client, after running a scanner on your face, which makes it easier for your shopping experience to be used as a reference point when it comes to picking the colors that is of most interest to each and every person.
The philosophy of this Rare Beauty is based on offering a fun and special experience to its consumers, without advancing the standards of beauty are common in the world of fashion “Our goal is to find the beauty in what society deems as imperfections, and to build a community to redefine the concept of beauty, acceptance, and mental health“.
The winner of the competition will be announced in the next 9 days, and in addition to appearing in ads for the brand, they will also have access to his or her product prior to they are put up for sale.
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