The Colombian singer Shakira, has entered the world of digital art with the creation of “La Caldera”, your own collection of non-fungible tokens, better known as NFT, a trend in the art market that grows in popularity every day.
The launch of this collection, announced by the singer on their social networks, is a collaboration with Bosslogic, the creator of the NFT, which will be put on sale on the platform Markers Place.
A portion of the proceeds will go to the Barefoot feet Foundation, created by the artist.
The NFT They are unique digital assets based on blockchain technology -the same that sustains cryptocurrencies-, which, although they can be copied, only has one original because a digital certificate of ownership and authenticity is created.
This indicates that this content is unique and that the property rights are held by the person who acquired it, although the copyright will remain in the possession of the creator of the work.
In the case of art, this application is representing a revolution, since the creator can register his work – usually a JPG or PNG file – as an NFT and upload it to an online “gallery”.
“La Caldera” by Shakira It represents the fantastic world of Caloris, a place ruled by women in an intergalactic landscape as they grapple with the arrival of friendly and hostile visitors in a retro-futuristic style with a nod to the look of “vintage” posters and graphic novels.
In the images the artist herself appears characterized as a kind of warit was futuristic. In one of them, titled “Save me From Myself” (‘Save me from myself’), she is seen hugging his partner, the FC Barcelona footballer, Gerard Piqué, which also launched its own NTFs a few days ago.
Shakira’s collection It also has four original audio pieces, produced by herself, that accompany this digital artistic expression where mythological themes unfold in a colorful postmodern world.
On the other hand, for the minting of NFT, The artist has chosen the Aerial platform, a sustainability network that calculates carbon emissions based on associated energy use and assigns the offsets to forest conservation projects.
“I had so much fun working on my first NFT together with @BossLogic and dabble in this new medium, and I wanted to share it with all my fans as well, “he wrote the Colombian superstar on her Instagram account.