Success Story: Shakira on MTV

Shakira made history as the first South American artist to win the award. Video Vanguard Awardpresented by Toyota and will perform live at the 2023 MTV Video Music Awards (VMAs). on the night of September 12-13.

Shakira photographed by Jaume de la Iguana. The photographer with 20 years of experience in pop music has shot, among others, “Copa Vacía” by Shakira and Manuel Turizo, a recent single by two Colombian stars.

A four-time VMA winner who brought home her first Lunar Persona in 2002.International Viewer’s Choice (Northern Latin America), received four nominations this year for the “Best Collaboration“, “Best Latina(x2) and so desired “Artist of the Year“.

In 2005, he made VMA history with his first performance entirely in Spanish, captivating fans with “La Tortura”. Alejandro Sans. They last appeared on a worldwide show in 2006 with Wyclef Jean on their #1 hit “Hips Don’t Lie”.

“Shakira is a truly global force who continues to inspire and influence the masses with her unique musical prowess. She is a trailblazer among women around the world and one of the first female performers to spearhead the globalization of Latin American music.” he declared Bruce GillmerPresident of Music, Music Talent, Programs and Events, Paramount and Chief Content Officer, Music, Paramount+. “His huge impact on the music landscape will be lasting as he continues to create and entertain at the highest level.”This year, Shakira became the first female singer of all time to debut on the top 10 of the Billboard Hot 100 with the Spanish-language track “BZRP Music Sessions Vol. 53”, and a month later again with “TQG”. made history by taking the top 3 spot on the Billboard Latin Pop Airplay Chart, something she had never achieved before in the chart’s nearly 30-year history. Earlier this year, with the song “BZRP Music Sessions Vol. 53”, she broke 14 positions. Guinness WORLD RECORDS including Most Streamed Latin Song on Spotify in 24 Hours, Most Streamed Latin Song on YouTube in 24 Hours, Fastest Latin Track to Hit 100 Million Views on YouTube, and Most Streamed Latin Track on Spotify in a Week. Previous recipients of the award Michael Jackson Vanguard Award include Beyoncé, Nicki Minaj, Madonna, Janet Jackson, LL Cool J, Jennifer Lopez, Rihanna, Justin Timberlake AND Missy Elliott. David BowieI The Beatles and director Richard Lester they won the award at the first VMAs (1984).

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