Barbie becomes a princess at Ceva. On the occasion of the 62nd “Mushroom Exhibition”, the historical and cultural association “Ceva nella Storia” offers a temporary exhibition of the most famous doll of the last 60 years: Barbie.
Born in 1959, Barbie, conceived by Ruth Handler but born Barbara Millicent Roberts after her creator’s daughter, is an icon far more than just a doll that has broken down after 64 years. all boundaries of a cultural, social and anthropological nature. For many years, this doll represented women in their innate femininity and encouraged generations of girls to identify with her, but also criticize and despise her. Yes, because Barbie is a confident and independent woman who has represented more than 50 different nationalities, different professions, even demanding social roles, where she has always been a beautiful and strong heroine who looked at the world, creating expectations for girls. offering a plethora of emancipated female role models to aspire to. Always in the latest fashion, even Andy Warhol portrayed Barbie in 1986, earning her the fame of an “icon”, and today she is one of the best-selling toys in history.
The exhibit will feature collectible Barbies that recreate movie myths such as Marilyn Monroe, historical eras, fashion and Barbies of yesteryear, with clothing that many people still remember today.
Barbie becomes a princess at Ceva
Barbara Florio, President of the Association and owner of the collection: “It all started with the movie “Barbie” with Margot Robbie and Ryan Gosling, which delighted me and my friends. As soon as the film was released, we went to see it at the Dogliani cinema, to be honest, a little skeptical because we were thinking about a film for children, but instead director Greta Gerwig took an extremely ironic and demystifying approach that excited us. us from the very beginning, with the film’s first opening scene that kicks off Kubrick’s 2001: A Space Odyssey, to then tackle important themes such as the controversial relationship of feminist commitment to frivolity, or the unattainable social model designed to undermine women’s self-esteem and perpetuate stereotypes , useful for patriarchy. Filled with enthusiasm, we decided to exhibit about a hundred Barbie dolls in Piazza Vittorio Emanuele II.”
The exhibition will take place in the premises of the former Banca Ubi on Saturday and Sunday from 10:00 to 18:00. On the occasion of the opening of the Borsi cinema, the organizers decided to extend the exhibition for the weekend after the Mushroom Exhibition: On Friday, the 22nd, at 16:30 There will be a chance to win a Barbie, as well as discount coupons and 10 tickets to a Barbie movie airing Saturday and Sunday at Ceva. The exhibition will be opened on the occasion of the film screening.
Visit to the city “Tseva in history”
On Sunday, at 10:00 and 15:30, you will also have the opportunity to visit the city for free thanks to the members of the “Ceva nella Storia”, who will take tourists to discover the Duomo, the Marenco Theater, the castle gardens and medieval houses. buildings of the historical center, from the site of the Barbie exhibition.
Mushroom exhibition: Seva is ready. All events are here