Kanye West still manage to talk about. The American rapper decided to trust the Canadian entrepreneur Dov Charney promotion of your brand.
Although the company has not yet officially announced the appointment, it is reported by the American press, which highlights, in addition to the recent controversy related to the recent performances of Ye (stage name West, ed.), the bumpy career of the new CEO.
Charney was actually the founder American Clothing, a sportswear brand launched in 1989 and subsequently spotted in 2014 by the same CEO after negative results. However, before the sale, it was primarily about the dismissal of the manager by the same company, which accused him of misconduct related to embezzlement and sexual harassment. In addition, Charney has repeatedly found himself at the center of controversy due to his brand’s sexualized marketing campaigns.
Charney’s appointment, as reported Sun USA, actually dates back to early June, and would also play a role in the latest collection presented by Yeezy last May (Yeezy season 10), for which he would actually produce the white t-shirts that starred in the secret show. An event for the very few, which, however, as seen from the leaked photos, barely revealed the items of the collection – just, in fact, white t-shirts and dark trousers – focusing more on a selection of models, all shaved.
“Hiring Charney is certainly a risky move given the allegations against him, but Ye supports him and knows what it means to be marginalized,” the source told the American newspaper. “Dov was a friend, a fabric supplier, and also made shirts and the new Yeezy line.”