Kim Kardashian All set to relaunch her own line of makeup and fragrances kkw beauty, but under the umbrella skkn, Kardashian herself said this on Twitter during a fan Q&A session regarding the products launching this year.
When asked about revamping her makeup range, Kardashian tweeted: “This year!!! THEY ARE COMING!!!! All your favourites. Anything that is applied to the skin or helps to improve the skin will be under the SKKN brand..and I promise it will be worth the wait.
Coty, the creator of Covergirl and owner of Kylie Cosmetics, acquired a minority stake in the reality star’s brand in 2020.
Even as for the fragrances, Kardashian said she has “some incredible fragrances coming out under SKKN.” I wanted there to be just one site where you guys can find everything and not have to go to three places for beauty products.”
Kardashian will discontinue her KKW Beauty and KKW Fragrance cosmetics and fragrance lines in August 2021 and April 2022, respectively, as part of a rebrand. The company said both would return with a new name, wording and website. The first part of the KKW Beauty rebrand was the June 2022 launch of Kardashian’s skincare line, SKKN by Kim, also in partnership with Coty.
The Kardashians are focused on building their beauty empire, recently applying to trademark a beauty brand named after their daughter North West, The brand will reportedly specialize in moisturisers, cleansers, serums and haircare.