Pharrell Williams has always preached about harnessing creativity and turning it into currency, and now he’s helping others do just that.
In a press release issued by ESSENCE, co-founder of the Billionaire Boys Club brand, Williams has partnered with respected photographer and entrepreneur Cam Kirk to launch an eponymous creative studio designed for use by the public.
Pick Cam Kirk Studios was founded in 2017 with the goal of becoming a home for Atlanta-based creatives.
“I wanted to offer them the opportunity to connect with like-minded professionals, share resources and learn from each other,” Kirk told ESSENCE in 2022.
Now, the latest partnership with Williams strengthens the effort: The Billionaire Boys Club Creator Lab, located at Cam Kirk Studios, offers professional photography equipment and editing tools (including Adobe design suites and 3D equipment) to help creatives realize their wildest dreams.
“Seeing my relationship with Billionaire Boys Club materialize into a creative lab in my studio is a dream come true,” Kirk said in a statement. “Cam Kirk Studios has always been a place to support creators and build community in Atlanta, and this partnership strengthens our commitment to that mission.”
Kirk began his career as a student at Morehouse over a decade ago and has amassed an impressive list of photography clients that includes Young Thug, Mike Will Made It, Gunna, Megan Thee Stallion and Big Boi among others. He has also shot campaigns for Facebook, Nike, AirBnb and Sprite, to name a few.
Reservations can be made now and will be open to the public beginning in October at www.bbcicecream.com and www.camkirkstudios.com.