Swimwear 2023: 6 trends and the best models of the summer

6 trendy swimwear for summer 2023

Just a few days ago the actress of Euphoria Sydney Sweeney made us want to go to the beach. This time, however, not thanks to the costume worn in the second season of the TV series by her character Cassie (which we have renamed “revenge dress 3.0”, but thanks to her collaboration with the sensual costume brand Frankies Bikinis, which debuted online on March 14th ( and who signed the same trikini seen right by Euphoria).

This chapter of skimpy bikinis and hot trikinis is inspired by Italy (the campaign was shot in Rome), and is characterized by lots of white and 70s style details. Galeotto, for the founder of the brand Francesca Aiello, was precisely the revenge trikini that had also attracted our attention: “as soon as I saw the episode in which Sydney wore the one-piece Gemma model, I immediately imagined a collaboration with her to create pieces that truly embodied femininity”.

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And we really talk about femininity when we see the 2023 swimwear fashion trends. Trikinis get cut-out, the metallic texture is back, for a mermaid’s second skin effect, as are the two-piece crochet costumes. And pink does not abandon us, perhaps because we are all waiting for the return of Barbie (aka Margot Robbie) on the big screen. Dulcis in fundo, there is a comeback from the 2000s: the bikini with strings, practical because it can be arranged at will on one’s body.

After all, the swimsuit season is around the corner, and we have selected 20 swimsuit models, to be purchased comfortably with a click, divided by the 5 hottest bikini and one-piece trends according to the 2023 trends.

#1 Crochet swimwear

Crochet remains among the favorite garments of 2023. Part of the credit goes to the TV series that is now appearing on Prime Video, Daisy Jones and the six. The looks of the three protagonists – Riley Kerough, Suki Waterhouse and Camila Morrone – are hippie-inspired with flashes of color and crochet details, just like the bikinis and one-piece swimsuits that are all the rage now. Choose them in one color or in two colors, with perhaps some floral embroidery, to take a dip into the carefree era Seventies.

#2 Sexy costumes: from the trikini to the one-shoulder one-piece

The one-piece swimsuit made sensual by “cut out” details, for a peek-a-boo effect, remains a cult item in the beachwear world. These swimsuits are popular because they make the moment of basking in the sun on the water’s edge sensual and allow you to be beautiful even at aperitif time, combined with a pair of denim shorts or a sarong skirt, without going home to change after a day of beach or pool. Choose them with evident details, such as portholes under the bust or on the sides to highlight the profile, or opt for a showy one-shoulder, with a bare back.

#3 All pink, the way Barbie would like it

Everyone is waiting to see Margot Robbie as 2.0 of Barbie to go back to dressing in the exquisite way of the most famous and trendy doll in the world. But in terms of costumes you can also not wait, we suggest her favorite models. Choose them whole and pink, from the softest shade, reminiscent of a marshmallow, to the more gritty, tending towards fuchsia and similar to plumage of flamingos. And indulge yourself with cut-out details and flowers.

#4 The bikini with strings

We wore it in the first decade of the 2000s. And we liked it because we could adjust it as desired, to obtain a more or less high-cut effect, and to adjust it where the tan had not yet reached its peak. exploit. Today they are back, very colorful, and they are also beautiful as a top combined with a pair of jeans or high-waisted trousers.

#5 Retro patterned two-piece swimsuits

Exuberant motifs full of colors peep out on the spring summer 2023 bikinis: of all this season’s swimsuits, they are the most fun because they combine retro patterns with super sexy cuts. Try it without hesitation.

#6 The metallic costume

If it is true that everything comes back, perhaps many of you were waiting for the return of the swimsuit with metallic flashes. They are popular because they recall an extraterrestrial second skin, like a mermaid’s tail, and because the iridescent material enhances the tan. Choose low-cut models, or high-cut bikinis, and still cool one-shoulder.

Opening photo: Vogue Italia, August 2022 – Ph. Eleonora D’Angelo

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