After losing $1.6 billion, Kanye West Resorts will follow in the footsteps of LeBron James and Deion Sanders and regain billionaire status

The world is still recovering from the Covid-19 recession. Even the Billionaires Club has been hit hard. In 2023, Kanye West suffered a major setback. His net worth has dropped exponentially, and even his billionaire Mark has taken a hit. In the face of adversity, Kanye seems to draw inspiration from NBA superstar LeBron James and coach Deion Sanders. He’s following a similar trademark route.

In his quest to keep value high, LeBron James has included the Taco Bell lawsuit controversy in his advertising campaign. Meanwhile, Deion Sanders has filed to expand his trademark. Kanye has also jumped on the bandwagon and filed for his own trademark.

After Downfall, Kanye Files for ‘Yews’

Not long ago, Kanye was thought to be worth a billionaire. However, he encountered financial difficulties and his net worth dropped significantly by $1.6 billion. The loss stems from the end of his lucrative Yeezy sneaker partnership with Adidas. The partnership, which contributed significantly to West’s fortune, ended after West made a series of anti-Semitic comments.

The impact of these remarks was swift and severe. This resulted in not only the unraveling of his deal with Adidas, but also the termination of other partnerships. As a result, West’s net worth plummeted from $2 billion in 2022 to an estimated $400 million.

In order to emulate the losses of that year, he is now trying to secure a range of industries by applying for “trademarks”.yew”, from restaurants to clothing and gambling.

Both James and Sanders have gone on to have successful careers in their respective sports while also making strides as businessmen.

LeBron and Dieng’s Iconic Game

LeBron is outbilling Michael Jordan, who has a net worth of over $3 billion. Taco Bell filed a petition with the Patent and Trademark Office to revoke the “Taco Tuesday” trademark held by Taco John’s. In July, LeBron joined Taco Bell in an effort to remove the “Taco Tuesday” trademark. He even starred in a commercial called “Taco Bleep” that highlighted the absurdity of “Taco Tuesday” being banned.

Jrue Holiday beats LeBron James, Stephen Curry and Kevin Durant despite Team USA’s ‘Avengers’

Dieng, on the other hand, is capitalizing on the attention he’s received since joining the Colorado Buffaloes. He has formally applied to obtain the terms of the trademark rights, “Prime Effect”, “Coach Prime”, “It’s Personal”, and “Daddy Buck.”

Watch this story: Multiple NBA millionaires fired, but aloof Shaquille O’Neal gets no sympathy as he demands $25 million from Lakers