Blockcore: The Latest Obsession – Times of India

What does it take to become a K-pop star? Music, of course, but the members of this South Korean group are without a doubt known for their fashion and style. As ambassadors for many high-end luxury brands, Soobin, Yeonjun, Beomgyu, Taehyun, and Hueningkai are key components of K-pop artistry. At the same time, these kids have something in common with Hollywood fashion favorites like Bella Hadid, Kim Kardashian and Juya Fox, any guesses.? Well, everyone involved in this mania that you know is about to take your fashion wardrobe by storm. Type #Blokecore and you’ll discover a criminal obsession with all things football jerseys, colorful trainers and boyfriend shorts. Nike has rolled up its sleeves and introduced T-shirts with track jackets, and it will also help you unleash your inner guy. As is common these days, you need to be in the “CORE” category to be a cool Uber. Let us introduce the BLOCKKOR of the season.

BLOCKKOR AESTHETIC
Amassing over 346 million views on social media alone, this growing style has taken team jerseys to unforeseen heights. Luckily, you don’t need to be a hardcore football fan to enjoy it. Originating from British football culture, Blokecore brings back the subculture era of the 80s and 90s. The term was coined by American creator Brandon Huntki in late 2021 as a joke when he realized that many British football YouTubers were using the word “lad”, a British slang term that is the American equivalent of “bro” or “dude”. After Huntley’s viral video on his social media platform in April ’22, the fashion community took the aesthetic and turned it into something that Gen Z loves to flaunt today; a playfully reimagined take on athleisure style designed to bring out your inner bully.
The Blokecore obsession has quickly been adopted by brands who now feature models in jerseys: Etro, Martine Rose and Wales Bonber and US Polo are recent examples. Sports collaborations are big this season, with high-end luxury brands from Prada, Gucci, Balenciaga, Dior and Paris Saint-Germain to Stella McCartney and Arsenal women’s football club ditching sporty glamour. trends over the past couple of months. Celebrities love to wear this sporty, effortless and nerdy look. Rihanna, Bella and the Kardashians have joined the K-Pop gang, including pop star Addison Rae wearing a Brazil q023 Stadium Home shirt while running errands in Los Angeles, and even Olivia Rodrigo showed off her new Chelsea FC jersey over the weekend. You don’t have to be a football fan to embrace the Blakecore trend, it can be your favorite statement that can be styled in a variety of fun ways. If you’ve got OG soccer jerseys and lace-trimmed shorts stashed in your closet, then channel your inner Bloke or Blokette to come out this season in cool casual outfits that you can share with your partner.