Selena Gomez launched Rare Beauty in 2020 (Instagram)
The growth and influence of Rare Beauty has been an impressive journey. From Selena Gomez launching the brand in 2020 to the success it has achieved, the singer has definitely made her mark in the celebrity beauty industry. Not only that, but the company is also involved in charity work, especially mental health care and education. Gomez recently held her first Rare Impact Fund Benefit Gala to raise money for mental health awareness.
She also announced that on World Mental Health Day on October 10, Sephora will donate 100% of Rare Beauty sales to the Rare Impact Fund for 24 hours. That day, the singer went to the Sephora store and became a cashier, checking customers and their orders. Here’s what happened and how fans reacted to the video of the pop star getting the job done.
Selena Gomez works as a cashier and checks customers in a beauty store
On this occasion, Gomez went to a cosmetic store and decided to stand behind the counter and become a cashier. The clip shows her scanning items and checking on the customer. “Thank you so much for shopping at Sephora!” she joked and added, “This is so much fun, guys.” The 31-year-old man stepped out for a walk in a white printed T-shirt and a black trouser suit. She completed the look with gold earrings and a bob haircut with a center parting.
Gomez can be seen scanning products and tossing them into a black and white Sephora bag while laughing along with shoppers. The video, posted by a fan, was captioned: “Selena Gomez – actress, singer, businesswoman, brand owner, producer and now cashier.” Other netizens were quick to comment and share their thoughts. One user wrote, “It’s got a little bit of everything,” referring to the caption printed on the original poster.
Fans react to Selena Gomez’s cashier video
Another said: “I really like the hair to be honest (emotional face emoji).” A third said: “She’s like Barbie at this point.” A fourth commented on Instagram: “She’s so beautiful and bright (hearts and eyes emoji).” The actress shared a selfie wearing a Rare Impact sticker to announce the fundraiser. “It would mean so much to me if you would join us in expanding access to mental health resources and support for young people around the world,” she wrote.
Selena Gomez on the work front
Gomez is currently working on her new studio album. She also recently filmed a new installment of her cooking series Selena + Chef. The former Disney star recently filmed the third season of his detective drama series Only Murders in the Building, starring Martin Short and Steve Martin. For the uninitiated, Hulu has renewed it for a fourth season.