QYOU Media’s Influencer Marketing Division Rides the Wave of Industry Growth – October 3, 2023, 08:06 AM ET

Global influencer marketing will reach 2023 $21.3 billion Company size more than doubled in three years

Chtrbox India and QYOU USA Continue to gain new clients and industry recognition

LOS ANGELES, MUMBAIIndia and TORONTO, October 3, 2023 /PRNewswire/ – QYOU Media Inc., (TSXV: QYOU) (OTCQB: QYOUF), a company operating in India And United States The company, which produces and distributes content created by social media stars and digital content creators, has announced a number of recent achievements for its influencer marketing divisions in India and the US. Both business units of QYOU Media continue to develop their customer base and the growing importance of influencer marketing for all brands looking to reach young audiences in the US, India and around the world.

The Influencer Marketing industry continues to experience unprecedented growth as the industry becomes a major market for advertisers and brands. Over the past three years, total global business has more than doubled. According to Data Bridge Market Research, the industry will experience a compound annual growth rate of 32.5% from 2022 to 2029, reaching almost 70 billion dollars in 2029.

(CNW Group/QYOU Media Inc.)

(CNW Group/QYOU Media Inc.)

Recent achievements of each QYOU Media Influencer Marketing business unit include:

YOU USA:

  • Record post for Mission: Impossible: Dead Time with over 140 million views.
  • Adding two new major campaigns for AAA video game releases.
  • Deeper internal development of machine learning (ML) and artificial intelligence technologies to deliver more effective and responsive campaigns.
  • Lexi St. Johnappointed to the Wonder Women in Tech Advisory Board. Selected as one of 25 managers among hundreds of applicants.
  • YOU USA influential partners highlighted and named in Top Authors According to Forbes including Michael Le51.8 million Followers; Adam Waheed19.3 million Followers; Addison Rae88.4 million Followers; Bella Poarch92.9 million Followers; Brent Rivera47.2 million Followers; Alan Chikin Chow13.3 million Followers.
  • Glenn Ginsburg Andrew Fox and A.J. Feuerman were honored to perform (USC Annenberg School of Communication and Marshall School business) and through many podcasts as influencer marketing experts.

CHTRBOX/CHTRBOX PRESENTS/CHTRSOCIAL:

  • National Geographic and IndiGo Airlines: Following our award-winning campaign in 2021, Chtrbox has partnered with National Geographic India for its latest campaign in collaboration with IndiGo – #nofilterfromIndiGowhere we exclusively managed their influencer engagement campaign.
  • Curated by Chtrbox Warner Music India & First ever Flipkart Fashion College Ambassador Program for college students Indiawhile promoting collaboration between the two brands and creating a strong student community that is raising awareness for the launch of Flipkart’s latest GenZ collection – SPOIL – when creating a bank of organic content for WMI to promote your songs.
  • Karan Perwani is featured in Indian television re: Initiative to create new WhatsApp channels:
  • ChtrRepresent clients featured in several publications including: Ruchika Lohia Hon Social nation now And Instagram
  • Travel Creator Ginali Sutaria (@travelstoriesbyus) was invited by Hon’ble CM of Punjab Bhagwant Mann to the very first Punjab Tourism Summit held in Mohali to create awareness and create awareness about the tourism landscape of the state.
  • ChtrSocial founder Darshil Shah is featured in India Campaign.

Kurt MarvisCEO and Co-Founder of QYOU Media, commented: “When we started doing influencer marketing, it was still a complementary approach for most big brands. Now the situation has officially changed, and we are in the middle of one of the fastest growing advertising businesses in history. At its core is everything we are as a company… content, community and commerce, driven by the young and dynamic content creators we see on the platforms that are part of our daily lives… be it on YouTube, TikTok, Instagram or other platforms. This is what makes our business so exciting and why we are so optimistic about our current position in the market. We work with the world’s A-list brands, giving them the audience they need at scale… consistently demonstrating real engagement. We continue to develop and believe in the potential for business and financial growth as QYOU USA and Chtrbox is bigger than ever before.”

About QYOU Media

QYOU Media, one of the fastest growing media companies, operates in India And United States producing, distributing and monetizing content created by social media influencers and digital content stars. In India under our flagship brand Question and on the connected TV by channels Q Kahaniyan, Q GameX, Q Comedistaan ​​and Sadhguru TVWe curate, produce and distribute premium content across television networks, VOD and OTT platforms, mobile phones, smart TVs and app-based platforms. In addition, QYOU has a variety of additional content destinations, apps and gaming platforms that reach over 125 million Indian households every week. Our influencer marketing company, Chtrboxhas been a pioneer in India’s creative economy, using data to connect brands with the right social media influencers. QGamesApple is a newly launched casual gaming business that provides access to the large audience that Q India products enjoy. IN United States, we help major film studios, game publishers and brands create content and promote it through creators and influencers. Founded and produced by industry veterans from Lionsgate, MTV, Disney and Sony, QYOU Media’s Millennial and Gen Z-focused content reaches more than one billion consumers worldwide each month. Check out our work at www.qyoumedia.com

Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

(CNW Group/QYOU Media Inc.)

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