Brad Pitt appeared in De’Longa’s latest commercial, released earlier this week.
The 59-year-old Hollywood hunk, whose ex-wife Jennifer Aniston shines in a new CR Fashion Book spread, showed off his dashing looks in the picturesque countryside, which was filmed in France.
The brand posted the clip to its Instagram page on Monday ahead of National Coffee Day.
In the ad, Pitt wore a white linen shirt and light-colored chinos.
The post’s caption read: “Join Brad Pitt on his journey with our newest coffee machine, the Eletta Explore with Cold Brew.”
Brad has been working with the brand since 2021, and back in July he was spotted filming its latest commercial.
“I wanted to work with De’Longhi because I appreciate their approach to the campaign—they are confident in their product and want to celebrate the artistry of their Italian heritage without going overboard,” Pitt shared with People magazine in September 2021.
He added: “De’Longa’s attention to detail makes me appreciate the brand even more.
“That kind of thoughtfulness is the hallmark of Italian design—the way you design something for the people who are going to experience it.”
Maria Colon, vice president of marketing and consumer experience for De’Longhi, said in a statement published by Variety: “Each collaboration with Brad Pitt in our Perfetto campaign exemplifies what our recent survey results shared with us: our coffee drinking habits are treasured. . part of our day.”
The note continued: “As global leaders in espresso, we encourage consumers to take time for themselves to enjoy their deeply personal daily coffee rituals, which can now include a cold brew at home in addition to our existing fantastic hot espresso. options.’
And the company’s North America CEO added: “We are committed to simplifying the espresso and coffee experience while maintaining the quality of our products.
“With the growing popularity of cold brew and other iced beverages, we wanted to include even more features in our machines to meet consumer demand while maintaining our core competency in espresso.”
In 2021, Pitt reflected on the brand: “Some details may not be immediately obvious, but will ultimately have a profound impact on you and your life.”
He added that the company’s newest products have made him drink his coffee more slowly.
“It’s a European, specifically Italian idea of creating a kind of ceremony associated with coffee,” he said. “I love the idea of… sitting down on the couch and really enjoying a cup of coffee.”
He explained to People: “To me, coffee is not just a drink. It creates connections, allows you to take a moment for yourself; take a break and enjoy the moment.”